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	<title>Diary of 1 &#187; Donald Hess</title>
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		<title>Altura Maxima: High Altitude Viticulture in Argentina</title>
		<link>http://www.diaryof1.com/2008/03/30/altura-maxima-high-altitude-viticulture-in-argentina/</link>
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		<pubDate>Sun, 30 Mar 2008 13:51:17 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[features]]></category>
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		<category><![CDATA[product review]]></category>
		<category><![CDATA[Altura Maxima]]></category>
		<category><![CDATA[Argentina wines]]></category>
		<category><![CDATA[Donald Hess]]></category>
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		<guid isPermaLink="false">http://www.diaryof1.com/2008/03/30/altura-maxima-high-altitude-viticulture-in-argentina/</guid>
		<description><![CDATA[Following Swiss mulitmillionaire Donald Hess as he grows grapes at an unheard of 9,849 feet.
]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.diaryof1.com/blog/wp-content/uploads/2008/03/argentinagrapes.jpg" height="279" width="245" border="1" align="left" hspace="4" vspace="4" alt="Argentina wine grapes" title="Argentina wine grapes" />The multimillionaire Swiss-born entrepreneur and winery magnate Donald Hess is switching his attention from Napa to a remote region of the Andes foothills in Argentina, in the province called Salta. In 2001, Hess added the Argentina holdings to his existing vineyards in California, South Africa, and Australia.</p>
<p><a href="http://argentinadovehunting.com/blog/2007/11/non-shooting-activities.html" title="American Express Departures Mag.">After a visit</a> to the southern part of Salta in 1996, with his wife Ursula, Don Hess was directed to Cafayate, the center of wine production in the region. It was there that he drank an intriguing Malbec-Cabernet blend from Colomé, and there that he began fermenting the idea that he could plant a world class vineyard at over 9000 feet. As Hess <a href="http://www.usatoday.com/travel/destinations/2008-03-27-argentina-high-altitude-wine_N.htm?se=yahoorefer" title="USA Today">explained</a>,</p>
<blockquote><p>When I go into the wine business, it is always because of the microclimate, and secondly, to have a good story. When you do something no one has done, like climb a mountain, it is a risk. If it works, I&#8217;ll have a great story and hopefully very good wine.</p></blockquote>
<p>Hess now owns a vineyard in Colomé, along with a stunning hotel and art gallery which he built, about a four hours&#8217; drive from Salta, in northwest Argentina. Colomé&#8217;s vineyards include century old vines that pre-date the deadly vine disease phylloxera, being planted on original French rootstock. This land encompasses about 96,000 acres, and then, of course, there is the 60,000 acres at Altura Maxima (near Payogasta) and another 865 acres at nearby El Arenal. Currently, just under 300 acres are being cultivated.</p>
<p>It&#8217;s the Altura Maxima property that is gaining fame these days, as this vineyard currently holds the world record for <em>vineyard at the highest altitude</em>. In a country where bottles of wine are marked with the specific altitudes of their vineyards, there is a machismo contest going on amongst the landlords over who can go the highest. To give an idea of the heights, the California vineyards top out at 3,000 feet, and Europe at 4,300 feet. In Argentina, vineyards average 5,500 feet, and Altura Maxima boasts vineyards at close to 10,000 feet.</p>
<p>The high altitude, while still a very experimental thing, is thought to be viticulturally advantageous. The extreme elevations give the vines an abundance of solar radiation, and some researchers think this increases the level of healthy polyphenols in red wine. The thinner air and lower humidity seem to cause the grapes to develop thicker skins, resulting in a more flavorful, aromatic, and tannic grape.</p>
<p>Argentina is clearly a special place for Donald and Ursula Hess, who now spend half the year there. They love the people, and in fact, when they bought Colomé, they inherited not only the oldest winery in Argentina, dating back to 1831, but also its 400 inhabitants. Hess <a href="http://www.guardian.co.uk/travel/2006/sep/02/argentina.travelfoodanddrink.restaurants" title="Guardian UK">has been kind</a> to these natives, who previously were forced into slave labor. Colomé employs at least one person from each extended family. Hess takes time to train them, provides them with health insurance and has built facilities to meet their needs: a clinic, community center, and church.</p>
<p>Hess also takes great care of the land itself. At Colomé, he installed an Italian-made hydro-electic turbine for energy, he grows everything from the vines to the food he cultivates for the hotel using traditional biodynamic principles, and the entire estate is self-sufficient. You&#8217;ll find sheep and cattle there producing organic meat and milk, and their manure fertilizing the vines and gardens.</p>
<p>If you think you might want to go start a vineyard, keep in mind the timetable. Hess realizes that Argentina will probably be the cap of his career, because these ventures take a great deal of not only money, but time. Here is <a href="http://argentinadovehunting.com/blog/2007/11/non-shooting-activities.html" title="viticulture timetable">his projection</a>:</p>
<blockquote><p>If you start from scratch, it takes two years for the soil preparation, one year to set up the drip irrigation, five years to have a sixty percent crop. That makes eight years. Then another two aging in the winery, three for a reserve wine. So it&#8217;s a decade before you get your first money back.</p></blockquote>
<p>Time will tell if Donald Hess&#8217; high altitude experiment will pay off. As he battles the unique hurdles of the region &#8211; frost, hail, wild donkeys, minimum oxygen, and the Argentine leaf-cutting ant (which destroyed 13 acres of his first planting), Hess still presses on. </p>
<p><a href="http://www.hess-group.ch/index_e.html" title="The Hess Group">The Hess Group</a> produces four wines at its Colomé vineyards, just three of which <a href="http://www.wine-club-central.com/detail.aspx?ID=10306" title="NapaCabs">you can find</a> in the United States in very limited quantities: Colomé Torrontes, Colomé Estate Malbec, and Colomé Reserva. If you have the opportunity to travel to Argentina, you&#8217;ll want to stay at <a href="http://www.bodegacolome.com/" title="Bodega Colomé">Hess&#8217; Estancia Colomé</a>.</p>
<p><span style="font-size:10pt;">photo credit: Estancia Colomé and USA Today</span><br />
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